Join us for our virtual learning series, ClimateCAP MBA Academy: Understanding the Business of Climate. Through this series we will talk with experts on topics across the climate x business continuum to prepare the business leaders of tomorrow—today’s MBA students— to anticipate and manage climate risks and opportunities in their careers.

Our speaker is Anna Robertson, Co-founder and Head of Content at The Cool Down speaking on “Mainstreaming Sustainability at Scale.” In this session, Anna will discuss how The Cool Down uses data and insights to engage the public on sustainability topics, how companies can create and deliver sustainability content and products that resonate with their audiences, how to effectively use sustainability marketing as a growth strategy, and more.

About Anna Robertson
Anna Robertson is the Co-founder of The Cool Down, the largest sustainability lifestyle brand, reaching over 35 million people a month. Anna is an Emmy Award-winning executive, innovator, and producer who has shaped media brands and built content that speaks to mainstream Americans. Prior to The Cool Down, she served as Vice President for Content & Partner Innovation for ABC’s Owned Television Stations where she prioritized climate coverage and executive produced the special “Our America: Climate of Hope.” She was a significant contributor to the Yahoo News brand, leading Yahoo Studios and becoming Yahoo’s Head of Video. Anna began her career at ABC News, first as Diane Sawyer’s producer and then as a senior producer for Good Morning America. She lives in Park City, Utah with her husband and two children and is very involved in local sustainability efforts

About ClimateCAP 
The ClimateCAP Initiative is working to prepare tomorrow’s business leaders—today’s MBA students—to understand and respond to the climate challenge by mainstreaming the climate conversation in business school. As a global partnership of 45+ business schools, founded and led by the Fuqua School of Business at Duke University, ClimateCAP works to bring together MBA students, educators, and corporate leaders to build community and talk about the business implications of climate change. ClimateCAP’s signature programs include an annual in-person MBA Summit drawing 400+ students each year, an online MBA Academy learning series for students who want to get up to speed quickly, a highly selective 12-month MBA Fellowship for aspiring climate changemakers, and a curated selection of teaching and learning resources for students and educators. Find out more at: https://climatecap.org/.

Register here!