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Since 2013, the Business Sustainability Collaborative has served as an academic initiative in the Poole College of Management at NC State University that brings together students, leading faculty and the business community to redefine how business success is measured.

Sustainability today is an intrinsic part of doing business. It is imperative that as a business school, we enable our students to learn through instruction and real-world experiences how sustainability principles and practices contribute to a company’s value, to integrate this into our research activities, and to extend this knowledge into the business community.

Ira R. Weiss, Professor, Department of Management, Innovation and Entrepreneurship, Poole College of Management