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Poole College of Management 
Business Sustainability Collaborative

rosanna garcia

Consumer Resistance to Green Innovations

Sep 19, 2017

Consumer Resistance to Green Innovations

By Rejaul Hasan Why are consumers resistant to adopting green innovations? This is a question posed by Dr. Rosanna Garcia, the Faculty Director of the Business Sustainability Collaborative at North Carolina… 
Using Business as a Force for Good is Big Business

Aug 1, 2017

Using Business as a Force for Good is Big Business

Benefit corporations are using their business for good while also meeting the shifting customer demands. Read more about the change in customer preferences and how businesses are working towards a more ethical practice.