Celebrating Impact: A Recap of our Spring 2024 B Corp Clinic

As the flowers bloom and nature rejuvenates, so do our commitments to sustainability and social responsibility. Our Spring 2024 B Corp Clinic was a testament to this ethos, bringing together a diverse array of companies dedicated to making a positive impact on the world. From established enterprises to dynamic startups, each participant showcased their dedication to balancing profit with purpose. Let’s take a closer look at the inspiring ventures that joined us on this journey:

• Doré: Doré embodies the essence of modern French beauty, embracing sustainability, transparency, and simplicity. Founded by Garance Doré and Emily Yeston in 2022, Doré encourages spending less time in front of the mirror and more time living in the moment. During the B Corp Clinic, Doré made substantial strides towards B Corp certification and will continue this journey in the Summer B Impact Teams program hosted by B Academics. Doré is excited to announce their plans to submit for certification soon!
• Marit Digital: Marit Digital empowers small businesses and teams to plan, implement, and optimize digital solutions for success. Marit’s comprehensive services and strategic planning enable effective use of online tools and web resources, propelling your business to industry leadership. Whether it’s web hosting, AI investment, or digital experience design, Marit Digital is your trusted partner in technology investment. This semester, the dedication and collaboration of the Marit Digital team resulted in the discovery of an impact business model, significantly enhancing their BIA score. This achievement culminated in the submission of their BIA for verification, marking an important step towards certification. We eagerly anticipate their forthcoming certification!

• MSG Ready Mix: MSG Ready Mix is dedicated to reducing their carbon footprint by offering environmentally friendly concrete solutions. By prioritizing sustainable sourcing and production methods, they are paving the way for greener construction practices. This semester, the team once again identified key strategies to maximize the company’s sustainability score, further solidifying their commitment to eco-friendly innovation.
• Carpool.School: Revolutionizing the way students commute, Carpool.School provides a platform for organizing carpooling among families in local communities. Their initiative not only reduces traffic congestion but also promotes community building and reduces emissions.
• English Garden Raleigh: At The English Garden, flowers are a way of life. Founded by third-generation florists Warren English and Cydney Davis-English, the business carries forward a family legacy spanning over sixty years. Both founders grew up immersed in floristry, with their grandmothers, single mothers who started florists in Wilmington and Roseboro, NC. Their parents continued the tradition, running award-winning and highly respected shops. Today, The English Garden thrives on this rich heritage, offering exceptional floral designs rooted in decades of passion and expertise. This semester students supported English Garden through their workers section and collaborated with employees to help formalize their values in alignment with the business.
• Cadence Cash: Focused on financial inclusion, Cadence Cash provides accessible banking solutions to underserved communities. Through their innovative approach, they’re empowering individuals to take control of their financial futures. This was Cadence Cash’s second semester in the B Corp clinic where they made significant progress toward certification while continuing to grow and scale their business. Post clinic Cadence Cash is joining the B Lab Level program for the last leg of their first certification journey!

• Leyla: Founded to champion skilled professionals, Leyla emerged as a platform dedicated to ensuring freelancers receive fair compensation while enabling clients to access top-tier legal services seamlessly. Leyla’s mission is to harness the power of technology to streamline legal work, making it more accessible and flexible for everyone involved. By focusing on innovation, diversity, and inclusion, we are creating a future where legal professionals can excel in their careers, and clients can find the perfect match for their legal needs with ease.
• Good Bowls: After years of research about the food system, food insecurity, and how to prevent chronic disease (heart disease, cancer, diabetes, and obesity) nutrition professor Dr. Alice Ammerman founded Equiti Foods. Their first product is Good Bowls – healthy frozen meals based on the Mediterranean diet and locally sourced food.  Good Bowls are locally sourced and made right here in North Carolina. There are 14 delicious flavors inspired from cuisines from around the world and are available for home delivery in the Triangle area and at various stores throughout the state.

Each of these companies embodies the principles of the B Corp movement, demonstrating that business can be a force for good in the world. As we reflect on the successes of our Spring 2024 B Corp Clinic, let’s celebrate the strides made by these changemakers and recommit ourselves to building a more sustainable and equitable future for all. Together, we can create meaningful change one company at a time.