BSC Director Jessica Yinka Thomas Interviewed on WUNC’s The State of Things

BSC Director, Jessica Yinka Thomas, joined Frank Stasio, the host of WUNC’s The State of Things for an in-depth interview about her experience growing up in the US and West Africa, her career path from designing educational toys to teaching business sustainability and her passion for writing social justice novels.

“I think companies recognize that increasingly consumers care about [social and environmental] issues … And it’s hard for consumers to know, which are the companies that are greenwashing where they’ve invested a significant amount of dollars in marketing … And so I think B-Corps see the opportunity to differentiate themselves in a way that is transparent.” – Excerpt from the interview

Check out the full interview at the WUNC’s website.